A Strategic Corporate Social Responsibility
and Business Ethics
Welcome to the Strategic Corporate Social
Responsibility (CSR) Simulation, an online, experiential-based simulation
that uses both quantitative and qualitative metrics to develop and assess
In the simulation, participants adopt the role of
the Corporate Responsibility and Ethics Officer (CREO) of K-Tai, Inc., a
fictional smartphone company headquartered in California, but with a
supply-chain that reaches around the world. In response to a wide range of
challenges generated through five years of operations, the CREO manages a
team of employees and shapes K-Tai, Inc.'s CSR and ethics policies with a
view to maximizing value across the range of the firm’s stakeholders. In
addition to managing an office and navigating among conflicting stakeholder
demands (both internal and external), the CREO makes recommendations to
K-Tai, Inc.’s senior executives in an attempt to influence corporate
In balancing the constraints of an operating budget,
stakeholder demands, and performance goals, the Strategic CSR Simulation
replicates the complexity individuals and firms face in today's global
business environment. In particular, the simulation reinforces the reality
that CSR and business ethics are not abstract ideals, but integral aspects
of every decision a for-profit firm makes in conducting day-to-day
operations and strategic planning.
The Strategic CSR Simulation has been adopted by
professors in over 40 universities and 18 countries: Australia, Canada, Finland, Germany,
Greece, Hong Kong, Iceland, India, Italy, Japan, Malaysia, Myanmar, Portugal, South
Korea, Spain, Sweden, Switzerland, and the United States.
“We just finished the simulation. As a new
user, I want to tell you that my students learned A GREAT DEAL. I
want to congratulate you for creating this great teaching tool. I
have used many simulations and this one is far ahead of all the
Laura Illia, Ph.D.
Professor, School of Management, Economics, and Social Sciences
University of Fribourg, Switzerland
"The students loved the simulation - great participation and involvement, and a superb learning tool.
Gary Szczerbaniwicz, Ph.D.
Professor, School of Business
Conestoga College, Canada
"I have used the CSR simulation in university
courses with both undergraduate and post-graduate students. Students
consider the simulation a very worthwhile experience, they learn a
lot from each other in the team discussions and most of all, it
really challenges them to think outside of the dominant paradigm of
prioritising financial goals.
Sally Curtis, Ph.D.
School of Management
Australian National University,
"The Strategic CSR simulation that we used in our capstone Strategic Management course highlighted the intended and unintended consequences of key business decisions and illustrated the art of balancing stakeholder interests. I found this to be incredibly eye-opening and I am convinced I will encounter these scenarios in my future career.
Undergraduate student (with
School of Business, Hamline University
St. Paul, Minnesota
For more information about the Strategic CSR
Simulation and how it might support your teaching or training, choose one of
If you have any questsions or would like to schedule
a demonstration, please contact either
David Chandler (firstname.lastname@example.org)
at the University of Colorado Denver or Michael Hendron (email@example.com)
at Brigham Young University.